It’s difficult to read the length of a book without running short of breath but some people try to. Rima is one of them. When I met her at a local coffee shop on the evening of May 2019, she was there all alone, with a timer, coffee and a book between her hands. Curiosity led me to ask what she was doing, without raising her head, she answered, “Content conquering”. Later I found out that she was a translator, content creator, editor and a passionate reader that takes every word seriously and challenges herself to read one book in no more than an hour every time she finds the time to. The passionate reader instantly triggered my attention to collaborate with her for design a better future, at Designduedate.